InformationWeek SMB: Which One Of These SMB Personas Do You Most Resemble?
“Meet Chris Green and Colin Wilcox. They’re typical IT folks working in small and midsize businesses. In fact, there’s only one thing that distinguishes them from any other IT worker: they don’t exist.
Rather than actual people. Chris and Colin are “personas” created by Microsoft’s Windows Server team to represent the real IT workers that use the products and help make sure the company meets the needs of its cusomers.”