InformationWeek SMB: RightNow Says SaaS Vendors Need Fairer Pricing
The customer experience management SaaS vendor threw out a challenge to other software as a service companies: stop charging for software customer don’t actually use. Maybe customers need to add their voices.
“In a provocative, if not holier-than-thou stance, RightNow, a supplier of Web customer experience management software, has issued what it calls its “Cloud Challenge” to Salesforce.com, Oracle, SAP, and others.
The cloud offers new economies of scale and a fairer pricing mechanism than the packaged software model that went before it. With the cloud, vendors only need charge customers for what they use, unlike those wolves of the packaged software industry, RightNow CEO Greg Gianforte seemed to be saying in an event staged in San Francisco March 4.”
