How Small Businesses Use Social Media To Boost Sales


Entrepreneur: How Small Businesses Use Social Media To Boost Sales

Chris Brogan writes about a restaurateur, a specialty retailer and a boutique hotel all successfully using social media to reach out to customers and market their businesses.


“Joe Sorge is a soft-spoken guy with a fast smile. He runs a couple of restaurants in Milwaukee, including the AJ Bombers burger place, which is where I met him. But how I met him is the real story: I tweeted that I was visiting Milwaukee, and Sorge was fast on the response: ‘Well, if you’re hungry, we have a burger waiting for you at AJ Bombers.’

It turns out Sorge does this a lot. By listening to people talking on Twitter and Facebook about visits to his city, mixed with customers’ word-of-mouth on the quality of their experience, Sorge is seeing great results. How great?”

Small Business Computing Staff
Small Business Computing Staff
Small Business Computing addresses the technology needs of small businesses, which are defined as businesses with fewer than 500 employees and/or less than $7 million in annual sales.

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