Entrepreneur: Social Media For Presentations?
Among Chris Brogan’s suggestions for using social media to support presentations: research event attendees at social media sites to figure out how to pitch your presentation and write a blog post timed to hit just as the event begins and refer attendees to it – to quickly communicate baseline info and drive traffic to your blog.
“I give a lot of speeches. My audiences have changed over the years, from the ‘We’re more cutting edge than you but you seem to have ideas’ crowds to the ‘Who is this guy, and why is he on our stage?’ sets. The beauty is that the latter groups usually seem to get a lot more out of what I’m sharing than the cool kids do. The hard part is that I really have to do my homework to knock it out of the park.
Here’s how I do what I can to wow them before, during and after presentations.
Before
I use the social web to research people and organizations attending my event. Online resources make it easier than ever to gain insight into who will be in your audience and what they’re all about.”
